FouldsCRM

CRM & Email Marketing Services for Businesses in Tourism

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Tel.: 07880505777

Email: christinef@fouldscrm.co.uk

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In my blog, I just like to discuss everything around customer retention management including email marketing campaigns and provide examples of campaigns that I think are worth talking about. On top of that I enjoy posting items on Cornwall and Cornish businesses, traditions and events.

 

Please feel free to comment and share your views with me.

By christinefoulds, Dec 5 2017 09:17AM

In recent months, a four-letter word has shaken up the digital marketing industry: GDPR. It stands for General Data Protection Regulation. Some business owners are worried and concerned about the changes they will have to make by May 2018. Some are more optimistic, including myself, and see it has a huge opportunity for increased loyalty, retention and as a result improved business performance. But why is that?

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