Email Marketing - Wild Origin

Wild Origin was launched in July 2020. FouldsCRM has been involved from the start setting up the respective Mailchimp account. We created bespoke email marketing templates, mapped out the communication flow from new subscribers to new customers and brand ambassadors. 

Based in Penzance, Cornwall, Wild Origin creates handmade leather goods that are functional as well as elegant.

For the launch, FouldsCRM created a bespoke landing page which was shared on social as well as with cross-marketing partners. 

The next step was to create a content marketing overview so that we could utilise the marketing content to its fullest. As the team is small at Wild Origin, we didn't want to create an unnecessary workload if we could do it smarter and more efficiently.

Moving forward, FouldsCRM will continue to be involved with the monthly email marketing, list building, segmentation and overall optimisation.

If you want to find out more about our client, please visit their website:  https://www.wildorigin.co.uk/.